
Greg Hague Joins CIH as Director of Home Sale Strategy
Edited by Tamsin Gablehart
Markets & Regional · Updated April 23, 2026
Greg Hague, the founder of 72SOLD, has been appointed as the Director of Home Sale Strategy at CIH. This new role will involve providing no-cost training to approximately 300,000 real estate agents, with the aim of enhancing their sales strategies and potentially increasing home sale effectiveness, as indicated by a reported 5.8% improvement in sales performance.
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Why it matters
- ✓Home buyers may benefit from improved sales strategies employed by agents, leading to more efficient home buying processes.
- ✓Sellers could see enhanced marketing and sales techniques that may result in quicker sales and better pricing.
- ✓Real estate investors might find value in the increased professionalism and training of agents, potentially leading to more informed investment decisions.
Greg Hague Joins CIH as Director of Home Sale Strategy
In a significant move within the real estate sector, Greg Hague, the founder of the innovative home selling platform 72SOLD, has been appointed as the Director of Home Sale Strategy at CIH. This appointment marks a strategic initiative aimed at enhancing the effectiveness of real estate agents across the industry.
New Role and Responsibilities
As the Director of Home Sale Strategy, Hague will leverage his extensive experience in real estate to provide no-cost training to an impressive pool of approximately 300,000 agents. This training is designed to equip agents with advanced sales strategies that can lead to improved performance in home sales. According to reports, this initiative is expected to yield a 5.8% lift in home sale effectiveness, suggesting that Hague's expertise could have a tangible impact on the market.
The Impact of Agent Training
The introduction of no-cost training for such a large number of agents is a noteworthy development in the real estate landscape. By enhancing the skills and strategies of agents, CIH aims to create a more knowledgeable and effective workforce. This could lead to several benefits for various stakeholders in the real estate market:
For Home Buyers
Home buyers may experience a more streamlined and efficient buying process as agents become better equipped to navigate the complexities of the market. Improved sales strategies could lead to better communication and negotiation tactics, ultimately benefiting buyers in their home search.
For Home Sellers
Sellers stand to gain from the enhanced marketing and sales techniques that trained agents will employ. With a focus on effective strategies, sellers may find their homes selling faster and potentially at better prices, as agents utilize their training to attract more buyers.
For Real Estate Investors
Investors in the real estate market may find value in the increased professionalism and training of agents. As agents become more knowledgeable about market trends and sales techniques, investors can make more informed decisions, leading to potentially higher returns on their investments.
Conclusion
Greg Hague's appointment as Director of Home Sale Strategy at CIH represents a proactive approach to improving the real estate market's overall effectiveness. By offering no-cost training to a vast number of agents, CIH is not only investing in the professional development of real estate agents but also aiming to enhance the experiences of home buyers, sellers, and investors alike. As the market continues to evolve, initiatives like this could play a crucial role in shaping the future of real estate transactions.
Sources
- Greg Hague joins CIH as director of home sale strategy — HousingWire
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